How Office 365’s Clutter Tab will affect B2B email marketing

Microsoft have followed in Gmail's footsteps by moving their users promotional emails into a separate folder, away from their day-to-day personal emails.

Office 365 is mostly used for work purposes at businesses from one-man-bands to large corporates, so the impact is likely to be felt most by B2B marketers.

This great post by Email on Acid, a testing tool for email marketing designers, talks through the impact in more detail.

I built an email list worth $10million.

Find out how I'm doing it again

Join my email list for regular tips on building a profitable email audience, and get a free issue of "The Response Report" for 24 pages of list building tips.