Stephen Pratley’s Blog

It’s not me, it’s EU.

I'm not even going to mention the “G” word today. It's my least favourite 4-letter word at the moment.   This isn't one of those Euro-begging letters that have flooded your inbox this week, clawing for your attention like some horny drunk at 3am in a nightclub.  …

4 big things that $million-dollar funnels have in place, that you don’t

Have you ever had a funnel fail?   Have you ever spent days, weeks, even months getting together the moving parts?   You've got your landing pages, videos, copy and email follow-ups. You've spent weeks getting the whole process on point. You've followed one of your guru blueprints to the absolute letter, and then the thing flops.  …

Are your tests practiced drills, or wild swings?

So you didn't “hit it out of the park” on your first attempt?
Well surprise surprise. I've just seen a highly influential leader in another group telling their followers “press doesn't work” .

They tried 1 ad, one paper, one placement, on one day.…

Online Course Software for Startup Training Businesses in 2018

I seem to be answering questions about this on at least a weekly basis at the moment, so this is my current stack of software for running a successful course business. Who this is for It’s aimed at people wanting to reach a level where their course provides a reasonable full-time income so the focus is on value and the ability to grow, rather than just free stuff.…